Wednesday, April 14, 2010

The Demand for Oil is on the Beauty that is...

Trending for the past few years, and nearing it's peak into the general market are different types of oils formulated especially for hair, skin, and even makeup! A few years ago the only oil heard of for beauty treatments was Olive Oil, but Argan, Obliphica, and Macadamia have been used for centuries in areas such as Russia, Morocco, Israel, Central America, and the South Pacific.

A few lucky individuals found a niche in the beauty industry, with one of the most well known MOROCCANOIL® catapulting to the forefront of the hair biz. The luxury brand, MOROCCANOIL®, is the originator and leading manufacturer of professional Argan Oil hair products and the fastest growing independent company in the professional salon industry. A powerful antioxidant and UV protector, MOROCCANOIL's proprietary Argan oil blend is rich in vitamins and natural elements that fortify the hair, including Vitamin F (Omega 6), Vitamin A to improve elasticity, Vitamin E to protect against free-radicals, and Phenols to shield against environmental stressors. 

Of course there isn't just one brand of Argan oil worth checking into. DermOrganic, Josie Maran, Amika: Obliphica, and Macadamia all incorporate this "liquid gold" into their formulas. So what makes this oil so desired? 

Argan oil is exceptionally rich in natural tocopherols (vitamin E), rich in phenols and phenolic acid, rich in carotenes, rich in squalene, rich in essential fatty acids, 80% unsaturated fatty acids[6] and depending on extraction method more resistant to oxidation than olive oil. It also does not leave any residue, and is perfect for any hair type and texture. It's an oil without leaving any oily residue!

Obliphica Oil, also known as Sea-Buckthorn Berry, originates in the vast stretches of the Great Siberian Steppe and is a unique fruit that resists the harsh weather and extreme conditions. The berry is an unsurpassed source of Omega 3, 6, & 9 and is a rich source of the essential fatty acid, Omega 7 which is vital to collagen production for healthy skin, hair, and nails. 

Amika, known for their 100% Solid Ceramic Styling Irons and Clip Free Curling Irons in unique prints has released a new product containing the most important aspects of Argan oil combined with the essential aspects of obliphica oil, producing a product with a to-die-for scent, creamy texture, and a funky vibe.